Goal setting is a tried and tested method of boosting one’s motivation, efficiency, performance, and confidence levels.
And while goal setting may seem like an easy exercise, it really isn’t especially goal setting in your travel business. In fact, many individuals and business owners make costly mistakes that prevent them from achieving their goals.
Not only do they end up getting demotivated and disheartened, but the entire goal-setting process also proves to be a waste of time. Hence, it’s crucial to ensure you set your goals properly.
The common mistake about SMART GOALS
In many cases, people set SMART goals (specific, measurable, attainable, relevant, and time-bound) for themselves. SMART goals may work with some people, but for some people, even SMART goals can fall short of providing them with a clear-cut path to success. This is because SMART goals don’t always guarantee success as they ignore a real part of goal setting: the emotional aspect. I’ve also discussed this in a previous article.
With that said, let’s take a look at some of the most common goal-setting mistakes that you need to avoid at all costs:
Setting Unrealistic Goals
This is one of the most common mistakes that travel business owners make when setting goals for their travel business. Take the case of managers who ask their teams to complete projects within an unrealistic time. As a result, team members may struggle to achieve these goals.
While there is nothing wrong with challenging your team with deadlines, expecting them to complete tasks in an unrealistic timeframe is not the right way to go about it. Hence, it’s important for you as a travel business owner to be aware of your limits and of your employees when setting goals.
As a travel business owner, knowing what your vision is for your travel business is important. I’ve created a Travel Business Vision template to help you create your business vision and you can download it for free!
Not Laying the Groundwork for Change
Setting a goal can help you to make efficient use of the available time and refocus your energy on things that matter most. However, it’s important to lay out what you need to do to be successful. You not only have to establish a timeframe for what needs to be done but also acquire the means to achieve those tasks.
On a personal level, this means you need to develop the habits necessary to make progress towards attaining your goals. For instance, if you have set a goal to stay physically fit by exercising 30 minutes every morning, you must also try to make a habit of waking up early so you have time to exercise. In this case, if you don’t get rid of the habit of sleeping late, it would be impossible for you to dedicate enough time to exercise each morning.
Failure to Create a Realistic Action Plan
A number of employees are not able to achieve their desired goals because they lack a proper action plan. They often underestimate the time it takes to complete a certain task. Failure to achieve tasks in an unrealistic timeframe can lead to frustration and anxiety, which causes them to give up.
This is why it is extremely necessary to create effective action plans. Your action plan should account for risks and challenges that could hold you back from achieving your goals. By adding extra time in your estimates, you will feel less overwhelmed about the timeline and be able to finish the task effectively.
Not Tracking Progress
Even if you have set attainable goals, it’s possible that you might not be able to achieve them. This often happens when business owners fail to track progress towards their goals on a regular basis.
Your failure to track progress can lead you to overestimate the progress you made on a certain goal and fall behind on what you had planned for your travel business. You should always try to evaluate your progress intermittently to ensure that you are on the right path. Not only will it help you to keep yourself on track, but it will also serve as a constant source of motivation.
Furthermore, monitoring and keeping track of the progress you have made towards achieving a certain goal can help you to focus on other aspects of your life more effectively.
Starting a travel business without setting goals is similar to setting a ship to the sea without any proper direction course for it to follow. You will always be influenced by changing situations around you and end somewhere you didn’t want to go in the first place.
Goals are necessary to give your travel business to have direction and help you fulfill your dreams. However, to be successful in your travel business, you must avoid making the abovementioned goal-setting mistakes that can lower your self-esteem, make you question your abilities or simply give up.
Sometimes, you might even need some help in goal setting for your travel business. This is what I’ve learned in my entrepreneurship journey that it is better to ask help to avoid mistakes from the start and to invest in things that can help you achieve your goal. If you need help, you might be interested in a masterclass I’ve created called Setting Your Goals for 2020.
Learn inside this 2-hour masterclass how to create goals but also the steps required for you to successfully achieve the results you are looking for. Inside this masterclass, you will receive the LIVE video instruction and workbook for 2020.